Joseph Fernandez

Welcome to my website. I am an author and communications leader who helps people, global organizations and nation states to transform themselves through communication initiatives that deliver transformative results around the world. My book Corporate Communications: A 21st Century Primer (Sage, 2004 | Atlantic, 2024) is one of the first globally published titles and is listed in over 1500 libraries including the US Library of Congress, Harvard University, Oxford University and IIMs.

Since 1990, I have worked in media, communications and information technology, holding key roles in companies and organizations. I have served as editor for 3 magazines, set up 7 intranets, authored 25 books, created 50 websites and directed over 100 films. Today, I work with global companies to help them achieve their goals within their organization, with their customers and across their communities. Connect with me for writing & research, content creation, corporate communications, leadership communications, ebooks, knowledge management, communication strategy, crisis management & corporate social responsibility.

EXPERIENCE

2020-PRESENT

Author & Founder Tekton Content Solutions

TEKTON SOLUTIONS

Tekton Solutions—a HUM Services company—is a content solutions firm that transforms people, communities, global organizations and nation states through compelling communications initiatives that deliver transformative results in our changing 21st century world.

2015-2019

Author & Communications Leader

CORPORATE

The years 2015 to 2019 have seen me take on the mantle of a communications leader for companies like McFadyen Digital, Apolis and Applexus leading strategic communications initiatives that helped the organizations scale to their next level of growth.

2006-2015

Senior Manager, Marketing Corporate Communications

UST GLOBAL

In 2006, I joined UST Global Corporate Communications including leadership messaging for UST Chairman and leaders. Envisioned the UST intranet, website, and social media policy. Worked with Retail Vertical, Healthcare and Digital Transformation Groups.

1990-2006

Early Positions

VARIOUS COMPANIES

I began my career in 1990, taking on various communications roles in advertising, journalism, and corporate communications across different media organizations. Between 1990 and 2006, I worked with Reflections, Aside, Goldwire, and, ultimately, Median Communications.

Education

1994-1995

Master's Degree

CARDIFF UNIVERSITY

Completed my Masters in Journalism and Media Studies at Cardiff University of Wales, United Kingdom in 1995. I was part of a 55 strong global class of media and communication professionals. My dissertation topic was UK Diaspora Films: A UK Case Study

1991-1992

Post Graduate Diploma

MADRAS CHRISTIAN COLLEGE

Completed my Post Graduate Diploma in Journalism and Mass Communications from Madras Christian College, Chennai. I began to work in the media during my MCC year. My dissertation topic was Satellite Television in India: A Case Study

1987-1990

Undergraduate Degree

LOYOLA COLLEGE

Completed my Bachelor's Degree in Commerce from Loyola College, Chennai. It was here that I first honed my skills in media and communication through college projects. My dissertation topic was a case study on the Bank of Baroda.

1976-1987

High School Diploma

DON BOSCO MATRICULATION SCHOOL

Completed my Primary and High School at Don Bosco Matriculation Higher Secondary School, Chennai, India. During my time here, I was associated with a host of co-curricular initiatives.

1973-1976

Early School Years

SISHYA SCHOOL

Completed my Kindergarten and early Primary Schooling at Sishya School. The creative curriculum approach followed by the school in its early years was a great influence in shaping my work.

EXPERTISE

Corporate Communications

Leadership Messaging

Vision Sharing

Marketing Communications

Knowledge Management

Corporate Social Responsibility

ACHIEVEMENTS

 Author

I am an author with over 25 books spanning
diverse areas. My best known work thus far
is Corporate Communications: A 21st
Century Primer. I have also edited 3
magazines, created 50 websites, produced
100 films and written 3000+ articles for
newsletters, publications and websites.

Communications Leader

 I work with teams across companies to
enable communications initiatives that
deliver transformative business results for
them. I have worked in strategic
communications for some of the world’s
most influential companies across India, UK,
US, Singapore and Vietnam.

Performing Arts Organizer

 I have worked in the arts, music and film
with 1000+ performances since 1987. I have
performed with music groups as a singer,
songwriter, guitarist and keyboard player.
My work as a performer is focused on the
spotlit confluence of the arts, business,
culture, design and technology.

Contact

Joseph Fernandez

AUTHOR & COMMUNICATIONS LEADER

Email Address

jofe2701@gmail.com

Call Us

+91 98473 41200

Social Media

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